SEO Agency
SEO That’s Built for the Way People Search
Because people search with intention, and whoever shows up first gets the click. We help you get found by the right people, at the right time, with SEO strategies built for how search works today.
What Is SEO and Why Does It Matter?
You could have the best product or service, but it means nothing if no one can find you.
SEO (Search Engine Optimisation) is how you show up when someone searches for a product, service, or solution you offer. Our job is to make sure that happens, ideally at the top of the page.
Our foundation includes:
- Keyword research focused on buyer intent, not just volume
- Competitor analysis to uncover what you're up against
- Technical SEO that helps your site load faster, rank higher, and perform better
- Backlink and content strategies that build authority and trust
We handle the behind-the-scenes work so you can focus on what you do best.
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How Has AI & LLMs Changed SEO?
Your customers don’t just Google it anymore.
They ask questions on TikTok. They talk to ChatGPT. They scroll Instagram. They expect relevant answers, fast, and across multiple surfaces.
That means your SEO strategy needs to do more than just stuff keywords into a blog. It needs to understand customer intent, speak their language, and show up wherever they’re looking, from AI summaries to social search results.
We help brands build future-ready SEO strategies that do exactly that.
- Content that gets picked up by AI
- Pages that rank not just on Google, but everywhere discovery happens
- Answers that convert
What's Our SEO Strategy That's Built for Discovery
We don’t treat SEO as a checkbox. We build full ecosystems that help you get discovered, ranked, and trusted across every channel that matters.
Dominate your neighbourhood and show up for searches with local intent, from Google Maps to “near me” results. We optimise your presence for location-based discovery and mobile-first visibility.
Behind every high-ranking page is clean, optimised code. We make sure your site is fast, mobile-friendly, and error-free. And so search engines can crawl it easily and rank it confidently.
We craft content that ranks not just for keywords, but for how people ask questions in AI tools. Structured data, helpful answers, and contextual relevance that AI loves, and your audience trusts.
Product pages that actually get found. We optimise your entire store, from collection structure to schema markup, so your listings rank higher, load faster, and convert better.
Our team
We believe the inevitable future for most digital departments looks like a strong executive team of in-house generalists managing a handful of best-in-class specialists to fill in gaps as needed. This is our team.
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FAQs
Good SEO isn’t instant. You’ll typically see traction within 2–3 months, and stronger results by month 6 as momentum builds.
Absolutely. People still search with intent, and ranking high when they do builds lasting, organic visibility across all platforms, not just Google.
We combine technical SEO with strategy, creative, and AI-readiness. It’s not just about keywords, it’s about showing up everywhere people ask questions.
Let's Talk!
The best way for us to get to know each other is over a strong IPA or coffee. We're based in the northern suburbs of Melbourne, where there are no shortage of either. But a video call is just fine to get us started.